Maintenance & Support · Inside the Firewall, 24/7

A live China site needs someone watching it.

Ongoing content, SEO and GEO follow-up, technical maintenance, hosting. All handled by a team that operates behind the Great Firewall every day. One team. One bill. No finger-pointing across nine time zones.

99.9%
Uptime SLA
14m
Detect → deploy
24/7
China-side watch
Talk to our team See what's included
Untouched · 9 mo no team
Baidu rank: drifting
site-status · live Healthy
Firewall watch Clear
Content cadence 3 / mo
Baidu index Healthy
AI citations (wk) +12
Uptime · 30d 99.98%
Backups
Current
ICP 备案
2027
SSL
Valid
9 months

Average time it takes a launched-and-untouched China site to drift into invisibility. Gradual decay, then sudden disappearance from rankings.

Why it matters

Launching is the easy part.

A China site is not something you launch and walk away from. Baidu drops rankings for sites that stop publishing. AI engines update crawling logic every few weeks. A Google Font your developer left in the theme gets blocked on a random Tuesday and the homepage breaks for every visitor in Shanghai, Shenzhen, and Beijing.

From your office in London or Chicago, everything looks fine right up until it doesn't. We run the watch, the content, the search work, and the technical layer as one engagement.

Watch Publish Maintain Compound
What's included · 服务内容

Seven workstreams. One retainer.

The first three keep the site visible. The next three keep it standing. The last one catches what neither can.

No. 01 / 07
内容
Content

Content updates

Two to four new pieces per month for active clients: typically one long-form Baidu-friendly article (1,500 to 2,500 Chinese characters), one case study or product update, and one or two short news posts. All written in real Chinese by native speakers, not translated. We syndicate the strongest pieces to Baijiahao (百家号), Zhihu (知乎), and Sohu Hao (搜狐号), which AI engines treat as verification signals when deciding what to cite.

Stack / surfaces
百家号知乎搜狐号Native ZH双11 / 618 / 春节
No. 02 / 07
搜索
Baidu SEO

Baidu SEO follow-up

Monthly ranking report covering your top 30 to 50 keywords, indexing check on 100+ priority URLs through 百度搜索资源平台, and two to three technical SEO fixes per month based on what the data shows. We push new content into Baidu's submission tools the day it goes live, fix crawl errors as they appear, and rebuild whatever drops out of the index.

Stack / surfaces
Rank report主动推送Index checkAlgo response
No. 03 / 07
智能
AI search

GEO follow-up

Weekly visibility checks across DeepSeek (深度求索), Doubao (豆包), Kimi, Yuanbao (元宝), and Baidu AI (百度AI), running a fixed 40-question query matrix per client covering brand, category, scenario, and competitor questions. Reports show citation rate, recommendation rank, and sentiment score, with a list of content adjustments to push that month.

Stack / surfaces
DeepSeekDoubaoKimi元宝文心X1
No. 04 / 07
技术
Tech ops

Technical maintenance

WordPress core, plugin, and theme updates tested on staging before going live. Daily off-site backups retained 30 days. Security scanning via Wordfence or Sucuri running 24/7. Uptime checks every 5 minutes from servers physically inside China. Quarterly database cleanup. SSL renewals on China-compatible certificates from Aliyun (阿里云) or local CAs.

Stack / surfaces
UpdatesBackupsSecurityUptimeSSL
No. 05 / 07
防火
Firewall watch

The China layer

We watch Great Firewall behaviour in real time. When a CDN, font library, or external API gets blocked, we swap in a China-friendly replacement, average response time 14 minutes from detection to deploy. We re-test WeChat (微信) login, Alipay (支付宝), WeChat Pay (微信支付), and analytics (Baidu Tongji or 51la) after every update cycle.

Stack / surfaces
CDN swapFont swapWeChat loginAlipayAnalytics
No. 06 / 07
主机
Hosting

Hosting

ICP-licensed (ICP备案) servers on Aliyun, Tencent Cloud (腾讯云), or Huawei Cloud (华为云), managed end to end. Performance tuning when traffic spikes. Bei'an (备案) renewals tracked through the MIIT console so nothing lapses. 99.9% uptime SLA with documented response times: 30 minutes for critical incidents, 4 hours for standard tickets.

Stack / surfaces
ICP 备案AliyunTencent CloudHuawei Cloud99.9% SLA
No. 07 / 07
修复
Incident

Break-fix

When something breaks, our team in China picks it up immediately. Bug fixes, plugin conflicts, security incidents, payment gateway errors with Alipay or WeChat Pay. If a site gets hacked: isolate, clean, restore, harden, post-mortem within 48 hours.

Stack / surfaces
BugsPlugin conflictsHack response48h post-mortem
Why ongoing · 为什么要持续

Untouched sites go invisible.

Maintained sites compound. The gap between the two opens fast.

01 Insight 01 of 04

China's digital environment moves faster

Baidu's algorithm changed eleven times in 2025. DeepSeek shipped four major model revisions. Doubao reworked its content ingestion at least monthly. The pace doesn't slow.

02 Insight 02 of 04

Untouched sites decay

Sites that launch right and sit untouched for a year almost always end up invisible by month nine. The decay is gradual, and then sudden.

03 Insight 03 of 04

Maintained sites compound

Sites that publish steady fresh content, watch their AI citations weekly, and keep the technical stack clean tend to compound. Rankings climb, AI mentions grow, the cost of staying visible drops.

04 Insight 04 of 04

Foreign agencies are blind to most of this

International agencies cannot see most of the failure modes without a VPN. From an office in London or Chicago, everything looks fine right up until it does not.

Service numbers · 数据

Numbers we hit, every month.

Documented in the SLA. Visible in the live dashboard. Reported monthly with a written summary.

Avg. detection-to-deploy
14m

When a font, CDN or API gets blocked.

Uptime SLA
99.9%

30-min response on critical incidents.

AI queries / wk
40

Citation tracking across 5 engines, weekly.

Who Is This For?

Who reaches out to us

No local team

Companies with a live China site and no local team to run it, who need expert support without building one from scratch.

Marketing first

Marketing departments who'd rather work on campaigns than chase broken plugins across nine time zones.

IT without a China hire

IT teams that need China expertise but can't justify a full-time hire on the org chart.

Ecommerce in China

Ecommerce businesses on WooCommerce or Shopify with Chinese payment gateways and local fulfilment.

FAQ · 常见问题

Eight questions we hear about Maintenance & Support

Tap any question to expand. If yours isn't here, ask us directly.

Ask a different question

They can, in theory. In practice, internal teams almost always lose visibility on the China-side because they cannot reach the dashboards (百度站长资源, the Aliyun console, WeChat platform) from outside China without a VPN, and the alerts they need are in Chinese. Most of our clients run an internal team for global ops and us as the China desk.

Monthly retainers from US$ 1,200, scoped to what your site actually needs. The number depends on traffic volume, content cadence, the number of AI engines we cover, and whether hosting is in scope. Tell us where you are and we send a real quote within two business days.

Critical incidents (site down, payment failure, hack): 30 minutes from alert to first action, 24/7. Standard tickets (plugin conflict, content edit, dashboard question): 4 business hours. All response times are documented in the SLA.

Two to four pieces for an active retainer. Typically one long-form Baidu-friendly article (1,500 to 2,500 Chinese characters), one case study or product update, and one to two short news posts. Cadence ramps around campaign windows: 双11, 618, 春节.

Both run inside the maintenance retainer for active clients. Monthly Baidu rank report and indexing check, weekly GEO citation tracking across DeepSeek, Doubao, Kimi, Yuanbao, and Baidu AI. Bigger structural rebuilds (full keyword map refresh, content cluster builds) are separate projects.

No. We work with whatever stack you have on Aliyun, Tencent Cloud, or Huawei Cloud. If hosting is part of the retainer we manage everything end to end, including 备案 renewals through the MIIT console. If you keep hosting in-house we coordinate with whoever runs it.

We watch behaviour in real time and swap in China-friendly replacements when a CDN, font library, or external API stops resolving. Average response: 14 minutes from detection to deploy. Quarterly we re-test WeChat login, Alipay, WeChat Pay, and Baidu Tongji, because regressions there are silent.

Monthly written summary covering content shipped, Baidu rank movement, GEO citation tracking, technical work done, incidents resolved, and the recommended priorities for the next month. Plus a live status dashboard you can check any time.

维护 · Maintenance · 内容 · GEO · SEO · ICP 备案 · Aliyun · Tencent Cloud · Wordfence · WeChat Pay · Alipay · 99.9% uptime · 24/7 watch · One team · One bill · 维护 · Maintenance · 内容 · GEO · SEO · ICP 备案 · Aliyun · Tencent Cloud · Wordfence · WeChat Pay · Alipay · 99.9% uptime · 24/7 watch · One team · One bill · 维护 · Maintenance · 内容 · GEO · SEO · ICP 备案 · Aliyun · Tencent Cloud · Wordfence · WeChat Pay · Alipay · 99.9% uptime · 24/7 watch · One team · One bill ·
Don't let it slip

You did the hard part. Don't let it slip.

Tell us where you are. We come back with a plan covering content cadence, SEO and GEO action items, technical maintenance, and hosting. Monthly retainers from US$ 1,200, scoped to what your site actually needs.

Request a custom proposal Hosting options Baidu SEO